忍者ブログ

ニュースリリースのリリースコンテナ第一倉庫

ニュースサイトなど宛てに広く配信された、ニュースリリース(プレスリリース)、 開示情報、IPO企業情報の備忘録。 大手サイトが順次削除するリリースバックナンバーも、蓄積・無料公開していきます。 ※リリース文中の固有名詞は、発表社等の商標、登録商標です。 ※リリース文はニュースサイト等マスコミ向けに広く公開されたものですが、著作権は発表社に帰属しています。

2025'07.20.Sun
×

[PR]上記の広告は3ヶ月以上新規記事投稿のないブログに表示されています。新しい記事を書く事で広告が消えます。

2007'02.11.Sun
World Children's Day(TM) at McDonald's(R) to Benefit Children Around the World
November 17, 2006

McDonald's CEO Jim Skinner Joined by `Dancing with the Stars' Winner Emmitt Smith, Runner-up Mario Lopez, the Duchess of York and Other Stars at Anniversary Event Supporting Ronald McDonald House Charities(R)
    OAK BROOK, Ill., Nov. 17 /Xinhua-PRNewswire/ -- World
Children's Day at McDonald's, the company's largest annual
fundraiser for children, turned five years old today. 
Entertainers, musicians, executives and children came
together in New York City for a worldwide celebration to
support fundraising efforts conducted in over 100 countries
for Ronald McDonald House Charities (RMHC(R)) and other
children's causes. 
 
    Just hours after judges announced the winning couple on
the hit television series "Dancing With The Stars"
season finale, winner Emmitt Smith and dance partner Cheryl
Burke, along with runner-up Mario Lopez and dance partner
Karina Smirnoff, joined McDonald's CEO Jim Skinner, World
Children's Day global ambassador Sarah Ferguson, the
Duchess of York, actress Sofia Vergara and other
entertainers at the 42nd Street McDonald's.  After meeting
with children and families staying at the Ronald McDonald
House(R) of New York City, event participants stopped
behind the counter to help raise funds for World Children's
Day.

    "McDonald's has a rich tradition of being a good
community partner and neighbor," said Skinner. 
"As the needs of the world's children have increased
over time, so has the need for companies and citizens to
play a more active role in affecting positive change."
 

    Kicking off the celebration was "America's
Tenor" and New York's own Daniel Rodriguez -- best
known for his heroic service as a New York City police
officer on 9/11 and his stirring rendition of "God
Bless America" at subsequent memorial services --
performing "Aren't They All Our Children."  The
song was written by 14-time Grammy award winner David
Foster in honor of World Children's Day at McDonald's. 
Broadway performer and R&B recording artist Nita
Whitaker closed the event with "Stand up for
Love," the World Children's Day anthem written by
Beyonce Knowles and David Foster, which was released last
year by Destiny's Child.

    Five Years of Global Giving 

    For the fifth consecutive year, World Children's Day at
McDonald's will take place in almost 31,000 restaurants
around the world.  McDonald's customers, franchisees and
suppliers have raised funds to help support more than 260
Ronald McDonald Houses, 105 Ronald McDonald Family Rooms,
31 Ronald McDonald Care Mobile programs and many other
children's causes around the world. 

    "McDonald's has made a tremendous effort to raise
awareness and funds for World Children's Day by opening the
doors to their thousands of restaurants around the
world," said Ken Barun, president and CEO of RMHC. 
"We hope 2006 will be our most successful World
Children's Day yet, and through this fundraising effort,
RMHC will be able to improve the health and well-being of
even more children." 

    This year, participating McDonald's restaurants will
offer customers the opportunity to Give A Hand(TM) by
donating a small amount to personalize and post a paper
hand that symbolizes their support.  Customers may also
purchase select products with a portion of sales being
designated as a World Children's Day donation.  In the
U.S., customers can participate in the Give A Hand program
available for $1 each from November 10 through 19.  In
addition, 15 cents from the purchase of every Happy
Meal(R), Mighty Kids Meal(R) and Extra Value Meal(R) at
participating restaurants will be donated to RMHC between
November 17 and 19. 

    World Children's Day TV Commercial and Public Service
Announcement

    A new global World Children's Day TV campaign includes
the voiceover of philanthropist and actor Paul Newman and
features children and families staying at the Ronald
McDonald House of Buenos Aires, Argentina.  The commercial
airs in the U.S. November 10 to 19 and in select countries
around the world throughout the month.

    Additionally, the Duchess of York taped a Public
Service Announcement (PSA) about World Children's Day at
McDonald's.  The PSA, which will air throughout November,
reminds viewers they can help improve the lives of children
around the world by participating in World Children's Day
and supporting Ronald McDonald House Charities.

    Duchess of York: World Children's Day Global Tour

    This month, the Duchess of York visited Tokyo, Seattle,
Dallas/Ft. Worth, Detroit and Boston to raise awareness for
World Children's Day.  She will be in Beijing, China on
November 20 as the last stop on her international tour.

    "As a mum, I know that nothing is more important
than helping children in need," said Sarah Ferguson. 
"My hope is that World Children's Day will help
inspire people to become more involved in the well-being of
children around the world."

    World Children's Day events and promotions are taking
place in countries around the world including:

     -- Japan:  Sponsoring a concert featuring pop stars
Tatsuya Ishii
        and Maki Ohguro with all proceeds to RMHC.
     -- Poland:  Selling cellular phone straps in
McDonald's restaurants
        to benefit RMHC; donating one Polish zloty for each
small fry
        sold November 18 through 20. 
     -- Mexico:  Selling World Children's Day
fifth-anniversary T-shirts
        and donating a portion of sales on November 20 from
every Big
        Mac(R) sandwich, Big Mac(R) Extra Value Meal, Happy
Meal and
        Junior Pak(TM). 
     -- Switzerland:  Offering stuffed toy elks through
in-restaurant 
        promotion and donating a portion of all Happy Meal
sales between 
        November 18 and 20 to benefit their three Ronald
McDonald Houses.
     -- Puerto Rico:  Ronald McDonald House Charities of
Puerto Rico was 
        joined by the United Nations in the celebration of
World Children
        's Day.  Additionally, the Puerto Rico Senate and
its Commission
        of Health, Social, Well-Being and Women Affairs
honored McDonald'
        s on the fifth anniversary of World Children's Day
for its
        commitment to children's causes.

    For more information on World Children's Day, including
photos from the global event and the Duchess of York's tour,
please visit: http://www.mcdepk.com/worldchildrensday2006 .

    About RMHC

    Ronald McDonald House Charities, a non-profit, 501
(c)(3) corporation, creates, finds and supports programs
that directly improve the health and well being of
children.  Its programs are grassroots-driven to enable the
Charity to offer help where children need it most: right in
their own communities.  RMHC makes an immediate, positive
impact on children's lives through its global network of
local Chapters in nearly 50 countries and its three core
programs: the Ronald McDonald House(R), Ronald McDonald
Family Room and Ronald McDonald Care Mobile.  RMHC and its
global network of local Chapters have awarded more than
$440 million in grants and program services to children's
programs around the world. 

    About McDonald's

    McDonald's (NYSE: MCD) is the leading foodservice
retailer with more than 30,000 local restaurants serving
quality food to nearly 50 million customers in more than
100 countries each day.  Approximately 70 percent of
McDonald's restaurants worldwide are owned and operated by
independent, local men and women.  For more information
about World Children's Day at McDonald's visit
http://www.mcdonalds.com .  For more information about RMHC
visit http://www.rmhc.org .

    For more information, please contact:

     Michon Ellis
     McDonald's
     Tel: +1-312-330-3733

     Molly McKenna
     McDonald's
     Tel: +1-708-278-2330

     Ben Lincoln
     GolinHarris
     Tel: +1-773-577-3187

SOURCE  Ronald McDonald House Charities
   
PR
Post your Comment
Name:
Title:
Mail:
URL:
Color:
Comment:
pass: emoji:Vodafone絵文字 i-mode絵文字 Ezweb絵文字
trackback
この記事のトラックバックURL:
[7965] [7964] [7963] [7962] [7961] [7960] [7959] [7958] [7957] [7956] [7955
«  BackHOME : Next »
広告
ブログ内検索
カウンター

忍者ブログ[PR]