Analysys International Says China's Handheld TV Users Will Reach 22.19 Million in 2010

Analysys International Says China's Handheld TV Users Will Reach 22.19 Million in 2010

October 18, 2006

    BEIJING, Oct. 18 /Xinhua-PRNewswire/ -- Analysys
International, a leading advisor of technology, media and
telecom (TMT) industries in China, says in its recently
released report "China's Handhold TV Annual Report
2006", that China's total users of handhold TVs will
reach 22.19 million in 2010.  

    According to Analysys International's research, China's
handhold TV market is currently at a starting-up phase.
Cellular mobile telecommunication network-based handhold TV
started in 2004, while wireless digital broadcasting
network-based handhold TV is still at a trial phase now. 
The trial projects are mainly carried on in Beijing,
Shanghai and Guangdong complying with the state-recommended
standard of DAB. 

    "China's domestic handhold TV market will see a
rapid developing period. Among which, cellular mobile
telecommunication network-based handhold TV users reached
220 thousand in 2005.  Limited by factors such as network
band width, content and tariff, the market developed
comparatively slowly in 2006," says Joan Lin, analyst
from Analysys International, "In 2007, with the issue
of the 3G licenses, China's streaming media-based mobile TV
will enter a rapid developing phase.  It's estimated that
the market users will reach 7.45 millions of families in
2010." 

    Figure 1: Cellular Mobile Telecommunication
Network-based Handhold TV User Development 2005-2010 (In
Thousand)     
http://english.analysys.com.cn/3class/detail.php?advertisement=002&id=249&name=report&FocusAreaTitleGB=&daohang=Report&title=

    China's wireless digital broadcasting network-based
handhold TV market will enter a large-scale trial phase in
2006. The market will enter into rapid development by the
end of the 2006 when national standard and operation
licensed are issued. The user market will be expected to
reach 14.73 millions of families. 

    Figure 2: China's Digital Multimedia Broadcasting
Network-based Handhold TV User Development 2006-2010 (In
Mln) 
    
http://english.analysys.com.cn/3class/detail.php?advertisement=002&id=249&name=report&FocusAreaTitleGB=&daohang=Report&title=

    Analysys International thinks that China's overall
handhold TV market will grow rapidly from 2006 and the
total user base will reach 22.19 millions of families in
2010. 

    Figure 3: China's Overall Handhold TV Market Total User
2005-2010
    
http://english.analysys.com.cn/3class/detail.php?advertisement=002&id=249&name=report&FocusAreaTitleGB=&daohang=Report&title=

    This subject is further discussed in Analysys
International's research report "China's Handhold TV
Annual Report 2006".  For more information, please
check the website: http://english.analysys.com.cn .  

    About Analysys International 

    Analysys International is the leading advisor of
technology, media and telecom (TMT) industries in China
with the mission to help their clients make better business
decisions. They provide data, information and advice to
50,000 clients worldwide, representing 1,500 distinct
organizations; they also deliver over 150 consulting
engagements a year, and hold more than 20 events that draw
in over 8,000 attendees. Their clients include executives
from companies like technology vendors, vertical
information technology users, as well as professionals from
professional service companies, the investment community and
government agencies. For more information, please visit the
website at http://english.analysys.com.cn . 

    For more information, please contact:

     Jessica Wang
     Analysys International
     Tel:   [phone] x394
     Fax:   [phone]
     Email: [e-mail] 

SOURCE  Analysys International