2007'04.07.Sat
SmartPay Partners With China Unicom in Shandong to Jointly Develop Mobile Payment Services and Network of 'Agent Toll Stations'

April 02, 2007
SHANGHAI, April 2 /Xinhua-PRNewswire/ -- SmartPay
Jieyin Ltd. ("SmartPay"), a leading electronic
payment services provider in China, today announced the
launch of payment services in partnership with China Unicom
for Shandong Province. These services include airline
ticketing, lottery payment, utility bills and certain kinds
of digital card retail.
SmartPay and Unicom also announced the launch of
"Agent Toll Stations", beginning in Jinan, which
will create a network of recharging and retail sales points
for payment services using SmartPay's mobile payment
technologies.
SmartPay's services in Shandong have been in their
trial phase since June of 2005. These services include
SMS, web and IVR based top-up services. The expansion of
services and the branching out of network agents is
critical for launching advanced offerings such as airline
ticketing, the need for which SmartPay and Unicom believes
will increase as the use of 3rd generation mobile networks
becomes a reality.
In addition, "Agent Toll Stations" help
expand mobile usage to areas without convenient
transportation or extensive retailers. "Agent Toll
Stations" allow agents to add money to any Unicom
user's mobile phone using SmartPay's technology and bank
relationships. "Agent Toll Stations" provide a
rapid, infrastructure-light method for mobile carriers to
rapidly deploy marketing channels and collection points.
About SmartPay
SmartPay provides remote payment services in China
under the brand name "Jieyin". Chinese consumers
and intermediaries utilize SmartPay Jieyin for the payment
of mobile services, utilities, travel-related expenses and
other expenditures. SmartPay continues to launch
additional payment services under the "Jieyin"
brand name. Investors in SmartPay include RRE Ventures (
http://www.rre.com ), Evolution Capital, Lunar Group
Capital, Accel Partners and others.
For more information, please contact:
Carol Xiao,
Public Relations,
SmartPay Jieyin Ltd.
Tel: +86-21-5385-5299
Fax: +86-21-5385-2689
Email: carol.xiao@smartpay.com.cn
PR
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