Avnet Electronics Marketing Drives Performance in China with New Regional President

Avnet Electronics Marketing Drives Performance in China with New Regional President

April 23, 2007

Electronics Industry Veteran Peter Wong to Guide Strategy
and Direction of the Business in the Region


    SINGAPORE, April 23 /Xinhua-PRNewswire/ -- Avnet
Electronics Marketing Asia, a leading distributor of
electronic components and a division of Avnet, Inc. (NYSE:
AVT), has appointed Peter Wong as regional president of
Avnet China.

    An electronics industry veteran with more than 20 years
experience, Wong will provide the leadership, strategy and
direction to take the business to a new level of
performance in the region. In this role, Wong will report
to Stephen Wong, president of Avnet Electronics Marketing
Asia. He succeeds Raymond Leung, currently the regional
president of Avnet China who is leaving the organisation to
pursue his career interests. 

    "The Asia market is a key focus for Avnet
Electronics Marketing, and China in particular, plays an
important role in contributing to our growth strategy. With
Peter's proven track record and rich knowledge of North
Asia, I am confident that he will take our China business
to new heights," said Stephen Wong, president of Avnet
Electronics Marketing Asia.

    Wong originally joined Avnet Electronics Marketing Asia
in February 2006 as vice president of strategic planning.
Over the past year, he helped the organisation develop
regional strategies designed to achieve its long-term
vision for Asia. He was instrumental in spearheading the
development of Avnet Electronics Marketing Asia's commodity
business to drive for profitable growth and superior return
on working capital. He was also the acting regional
president of the South Asia Region.

    Prior to joining Avnet, Wong ran his own company which
provided professional consultancy services to electronics
companies. His work experience also includes sales
assignments with ON Semiconductor where he held the
position of vice president, Greater China sales, and later,
Asia Pacific distribution channel management, covering all
Asia countries including Japan. In addition, he held
various key positions with Motorola in sales and
distribution marketing for the Asia Pacific region.

    Avnet Electronics Marketing has established a strong
presence in China through its two operations -- Avnet China
and Avnet Memec China. Each serves the market through an
independent yet comprehensive team of management,
marketing, sales and engineering professionals. Avnet
Electronics Marketing has 20 offices in China and operates
four logistic centres located in Tianjin, Shanghai,
Shenzhen and Hong Kong. The company also offers
one-stop-shop design services through design centres in
Hong Kong, Shanghai and Shenzhen.

    About Avnet Electronics Marketing

    Avnet Electronics Marketing Asia is part of
Phoenix-based Avnet, Inc. (NYSE: AVT), a Fortune 500
company with fiscal 2006 sales exceeding USD$14.25 billion.
Serving customers in approximately 70 countries, Avnet is
one of the world's largest technology marketing,
distribution and services companies.

    Avnet Electronics Marketing has a significant presence
in Asia-Pacific -- the fastest growing electronics market
in the world.  With its regional headquarters in Singapore,
the company has 38 locations in 10 countries in Asia. It
distributes semiconductors, interconnect, passive and
electromechanical components to serve a wide range of
customers including original equipment manufacturers
(OEMs), electronic manufacturing services (EMS) providers,
and small- to medium-sized businesses, and provides
associated design-chain and supply-chain services. The
company's web site is located at http://www.em.avnet.com 

    Issued on behalf of Avnet Electronics Marketing by Euan
Barty Associates

    Note to editors: this release can also be found on the
EBA Web site at http://www.eba.com.hk . For enquiries on
releases by email, please call Rosa Lee at (852) 2537 8022
or send a message to [e-mail] .


    For more information, please contact:

     Jaime Chan 
     Tel:   [phone]
     Email: [e-mail] 

     Brian Peterson (EBA)
     Tel:   [phone]
     Email: [e-mail]