Imaging Expo China / Interphoto Shanghai 2006 a Resounding Success

Imaging Expo China / Interphoto Shanghai 2006 a Resounding Success

July 25, 2006

    SHANGHAI, China, July 25 /Xinhua-PRNewswire/ --
Shanghai International Exhibition Co., Ltd. announces that
the second Imaging Expo China / Interphoto Shanghai, held
at the INTEX Shanghai from July 13 ¨C 16, 2006, drew to a
close with great success.

    69,500 people from 39 countries visited the China
International Imaging and Photographic Equipment Fair and
the 10th China-Shanghai International Wedding Photographic
Equipment Exhibition.  Among them, 29,000 were attending
the China International Imaging and Photographic Equipment
Fair including 21,000 trade visitors and 1,650 visitors
from overseas.  

    There was strong international media coverage of the
event, with over 50 journalists from as far as the U.S. and
Europe.  This attests to the growing importance of the China
market for overseas exhibitors, and the relevance of Imaging
Expo China / Interphoto Shanghai as an international
platform for the imaging and photographic industry.  Mr.
Wang Lie, Vice Chairman of the Council for the Promotion of
International Trade Shanghai Sub-Council pointed out that
"as one of the leading trade Imaging exhibitions in
China, Imaging Expo China / Interphoto Shanghai is a big
event in the imaging and photographic equipment industry. 
Cooperated by China and Germany, it will be an ideal
platform for enhancing the communication and cooperation
among overseas and domestic colleagues."

    In his opening speech, Mr. Oliver P. Kuhrt, Executive
Vice President of Koelnmesse said, "It's the only
event that offers visitors a comprehensive overview of what
China's imaging suppliers have to offer."

    The event is a result of the collaboration between
Koelnmesse GmbH and Shanghai International Exhibition Co.,
Ltd. (SIEC), which brought together the biggest names and
widest product ranges in the imaging and photographic
industry including Canon, Kodak, Noritsu and Fuji, among a
total of 160 international companies.  Also, leading
domestic companies including Benro, Dec, Jinbei, Judefu,
Yongjiang, Doli, Ning Xia Xiao Niu and Sophia participated
too.  The fair also showcased its largest ever German
Pavilion, with over 200 square feet of booth space.  The
organizers were happy to welcome three new companies from
Germany: Linos Photonics GmbH & Co. KG, Hensel
Studiotechnik GmbH & Co. KG, and Pentacon GmbH. 

    Filled with exciting events such as captivating
showcases of the latest products by exhibitors, a
Photography Exhibition and a Special Activities Zone, where
two creative visitors walked away with digital cameras for
taking the best photos with the models, the show garnered
tremendous response from visitors and exhibitors alike. 

    Overall, exhibitors were satisfied with the result of
the show, and they expect good post-fair business.  Several
suppliers have already announced that they will be attending
the fair again in 2007.

    During the fair, organizers teamed up with GfK and
Photo Imaging News to host seminars focusing on the
`international imaging market' and the `Asian imaging
market and its future development,' while Fujifilm China
and Kodak showcased the latest trends in photofinishing and
studio technology. 

    Celebrities also graced the event this year.  Prof.
Luigi Colani, one of the most famous international product
designers was invited by Carl Zeiss to visit the show. 
Prof. Colani designed the world's first monocoque sportscar
BMW 700 in 1959, and has since designed for major consumer
brands from Europe to Japan to China.  Asian movie star and
photography enthusiast, Mr. Simon Yam, also took time out to
attend the show.  His latest film was `Lara Croft Tomb
Raider: The Cradle of Life' and is now the spokesperson for
MICRODIA.  

    Mr. Oliver Kuhrt summed up the exhibition by saying,
"Visiting Imaging Expo China / Interphoto Shanghai is
a must for those who wish to get to know the Chinese
imaging market," adding that "the offerings at
Imaging Expo China/ Interphoto Shanghai cover the entire
spectrum of the imaging workflow. In other words, we have
rapidly laid a solid foundation in terms of quantity and
quality, and we intend to build on this foundation in the
years to come." 

    The next Imaging Expo China / Interphoto Shanghai will
be held in July 2007.

    About Shanghai International Exhibition Co., Ltd.
(SIEC) 

    Shanghai International Exhibition Co., Ltd. (SIEC) is
jointly invested by Shanghai World Expo (Group) Co., Ltd.
and the Council for the Promotion of International Trade,
Shanghai.  The SIEC was founded on July 1st, 1984 with the
approval of the Ministry of Foreign Trade & Economic
Cooperation and the People's Government of Shanghai
Municipality. 

    The SIEC is a full member of Union des Foires
Internationales (UFI).  The SIEC has held 500 international
exhibitions of various themes and sizes.  It also has
successfully held a number of solo exhibitions at national
level. 

    "AUTO SHANGHAI," "SHANGHAITEX,"
"CHINA CYCLE," "FASHION SHANGHAI,"
"ELE/PT COMM CHINA" are among the first eight
exhibitions approved excellent by THE EVALUATION COMMITTEE
OF SHANGHAI CONVENTIONAL & EXHIBITION INDUSTRIES.

    For more information, please contact:

     Tina Ji, Lina Zhang, Project Manager
     Add:   8/F, OOCL Plaza, 841 Yan An Zhong Road,
Shanghai 200040, China
     Tel:   [phone] 
     Fax:   [phone]   
     Email: [e-mail]
     Web:   http://www.siec-ccpit.com 

SOURCE  Shanghai International Exhibition Co., Ltd.