Steinway & Sons and Peter Lyngdorf Join Forces to Create the World's Finest Audio Visual Systems

Steinway & Sons and Peter Lyngdorf Join Forces to Create the World's Finest Audio Visual Systems

May 16, 2007

    NEW YORK, May 16 /Xinhua-PRNewswire/ -- Steinway &
Sons, renowned for creating the world's finest pianos, and
Peter Lyngdorf, Europe's preeminent developer and
manufacturer of high performance digital sound systems,
have forged a collaboration, under the auspices of Steinway
Lyngdorf, and have entered into a multi-year international
license agreement to produce the finest, high performance
audio visual products and systems for distribution
throughout the world.  The announcement was made jointly by
Bruce Stevens, President and Chief Executive Officer of
Steinway & Sons, and Steen Lohse, Chairman of Steinway
Lyngdorf.  The financial terms and conditions were not
disclosed.

    "We have sought for some time to expand the
Steinway & Sons brand into the high performance digital
sound system market," said Steinway & Sons
Executive Vice President, Frank Mazurco.  "In Peter
Lyngdorf, one of the audio industry's most respected
innovators and pioneers, we have found a kindred spirit in
terms of an uncompromising commitment to excellence,
incomparable craftsmanship and quality.  Steinway Lyngdorf
creates products that are truly worthy of the Steinway
name, offering unsurpassed performance, exceptional value
and, most importantly, an extraordinary experience for
discerning clientele the world over."

    "I have been on a quest my entire life to realize
the vision of developing innovative systems which set an
unequaled standard of excellence for the industry and that
have no peer in terms of performance and experience.  We
intend for Steinway Lyngdorf to create a new paradigm in
the audio visual industry, and we believe that The Model-D
Music System will indeed set a new precedent," said
Mr. Lyngdorf.  

    "We are proud to have been selected by Steinway
& Sons to bring audio visual systems to market which
combine unparalleled performance with a fine furniture
sensibility, and effortless simplicity in terms of
usability.  I am confident that the systems developed and
manufactured by Steinway Lyngdorf will profoundly
revolutionize and transform the audio visual marketplace as
we know it today," said Mr. Lohse.

    The Steinway & Sons Model-D Music System, the first
to be developed and manufactured by Steinway Lyngdorf, is
the culmination of painstaking research and development in
both electronics and in the acoustic performance of
amplifiers and loudspeakers.  The Model-D Music System
incorporates an advanced version of Mr. Lyngdorf's
revolutionary RoomPerfect(TM) technology, which enables the
system to be adapted to the acoustic characteristics of any
environment in order to ensure unsurpassed audio
performance.  At the time of installation, a highly trained
Steinway Lyngdorf service specialist will utilize
RoomPerfect(TM) to "voice" the System to provide
optimal audio performance.  Steinway Lyngdorf expects to
manufacture less than one-hundred of these handcrafted
systems in 2007.  The Model-D will be available for
shipment and installation in early Fall 2007, and will have
an MSRP of $150,000.00.

    Steinway Lyngdorf is completing development of its
sales channels, which will include select Steinway &
Sons dealers, custom installers and strategic partners, and
is also establishing a comprehensive training and
certification program.  The Company is also completing
development of an internal specialist global network which
will be responsible for system installations and after
sales service.  

    About Steinway & Sons:

    Since 1853, Steinway pianos have set an uncompromising
standard for sound, touch, beauty, and investment value. 
Handcrafting each Steinway requires up to one full year --
creating an instrument of rare quality and global renown. 
Not surprisingly, Steinway remains the choice of 9 out of
10 concert artists, and countless pianists, composers, and
performers around the world. Headquartered in Astoria, New
York, Steinway pianos are sold by nearly 200 authorized
dealers worldwide.  Steinway & Sons is a subsidiary of
Steinway Musical Instruments, Inc. (NYSE: LVB), which also
owns Conn-Selmer, the nation's leading manufacturer of
orchestra and band instruments.  For further information,
please visit the Steinway website ( http://www.steinway.com
).

    About Steinway Lyngdorf:

    Headquartered in Hojbjerg, Denmark, and founded by
Peter Lyngdorf in December 2005, Steinway Lyngdorf
represents Mr. Lyngdorf's consuming passion to create the
finest products in the audio/visual industry, without any
compromises and without precedence.  The Company designs
and manufactures innovative high performance digital audio
visual systems, under the Steinway & Sons brand, that
embody a unique convergence of art and design,
craftsmanship and technology, quality and value which
results in the creation of "masterpiece systems"
that transform the medium into an experience and the
audience into a participant.  Steinway Lyngdorf is creating
a new paradigm in the audio visual industry, and The Model-D
Music System is the standard bearer.  For further
information, please visit the Steinway Lyngdorf website (
http://www.steinwaylyngdorf.com ).

    About Peter Lyngdorf:

    Mr. Lyngdorf, an innovative technology visionary and
one of Europe's most successful entrepreneurs, has been a
leading force in the audio industry for more than thirty
years, and was the first to pioneer room-correction
technology.  His company, Lyngdorf Audio, the technology
and market leader in the development and manufacture of
high performance digital sound systems, operates the
largest and most sophisticated research and development
facilities in Europe.  Mr. Lyngdorf was also the original
financier of Toccata Technology ApS, which is credited with
creating the world's first true digital amplifier, the
legendary Millennium, in 1998, which technology was
subsequently sold to Texas Instruments.  Mr. Lyngdorf also
founded, and is the majority shareholder of, AudioNord
International, Europe's most successful audio specialist
group, encompassing Hi-Fi Klubben, Scandinavia's largest
HiFi importer and retailer and Dali A/S, a global high
performance loudspeaker manufacturer.


    For more information, please contact:

    Steinway Lyngdorf Press Contact:    
 
     Evins Communications, Ltd.          
     Meegan Insley, Senior               
     Vice President:                     
     Tel:   [phone]             
     Email: [e-mail]     

     Patrick Paris, Supervisor:	
     Tel:   [phone]
     Email: [e-mail]

    Steinway & Sons Press Contact:
     Leo Spellman, Sr. Director of Communications
     Steinway & Sons, Inc.
     Tel:   [phone]
     Fax:   [phone]