Analysys International Says China Mobile's Information Fee of CRBT Service Market Dropped to RMB 154 Million in Q2 2006

Analysys International Says China Mobile's Information Fee of CRBT Service Market Dropped to RMB 154 Million in Q2 2006

October 09, 2006

    BEIJING, Oct. 9 /Xinhua-PRNewswire/ -- Analysys
International, a leading Internet based provider of
business information about technology, media and telecom
(TMT) industries in China, says in its recently released
report "China's MVAS -- CRBT Service Market Quarterly
Tracker Q2 2006," that China Mobile's information fee
of CRBT services before the revenue sharing settlement
dropped the first time in history to RMB 154 million in Q2
2006 with a quarterly decrease of 9.5% over Q1 2006.  

    According to Analysys International's report, China
Mobile's information fee of CRBT services before revenue
sharing settlement was RMB154 million, which showed a
decrease of 9.5% over Q1 2006.  This is the first time that
the quarterly growth appeared negative for the CRBT
services.  Also, China Unicom's information fee of CRBT
before revenue sharing settlement dropped 5% over Q1 2006
to reach RMB 55.63 million. 

    Figure:  China Mobile's CRBT Service Market Size in Q2
2006 (in RMB Mln)
    
http://english.analysys.com.cn/3class/detail.php?advertisement=002&id=247&name=report&FocusAreaTitleGB=&daohang=Report&title=

    "There are a few reasons to cause this decrease of
CRBT in this quarter: in the later part of this quarter,
self-consumption phenomenon was cracked down by the
carriers, and became the main reason to result in the
decrease of market size. However, if we look from the
viewpoint of service development, CRBT service had already
entered a primary saturation period in Q1 2006. Although
carriers had taken some measurements, the improvements in
the convenience of service search and customization were
still far from sufficient," says Jin Hui, analyst from
Analysys International.  "Since the carriers had
generally succeeded in accomplishing their half-year plan,
some of the provincial or city carriers reduced their
effort in promotion of CRBT services. This also had some
negative influence on the business growth. Affected by the
cut-over of Guangdong Mobile's CRBE platform, the
information fee of CRBT service before revenue sharing
settlement in May 2006 had dropped more than 30% compared
with those of April and June 2006.  As Guangdong Mobile is
one of the major business revenue resources for China
Mobile, this directly led to the reduction of the
information fee in the second quarter 2006. Meanwhile, the
seasonal feature of CRBT service itself also contributed to
the decrease.  Since traditional festivals such as the New
Year and the Spring Festival are all in the first quarter
of the year, it is natural that we see a decrease after
these holidays pass."  

    In Q2 2006, carriers had put more strength in direct
cooperation with record companies and SPs' business room
was further squeezed. Some major SPs had set up the first
mobile record release alliance in China in hope of
promoting the position in the industry chain. 

    This subject is further discussed in Analysys
International's research report "China's MVAS -- CRBT
Service Quarterly Tracker Q2 2006".  For more
information, please check the website:
http://english.analysys.com.cn .  
 
    About Analysys International 

    Analysys International is the leading Internet based
provider of business information about technology, media
and telecom (TMT) industries in China with the mission to
help their clients make better business decisions. They
provide data, information and advice to 50,000 clients
worldwide, representing 1,500 distinct organizations; they
also deliver over 150 consulting engagements a year, and
hold more than 20 events that draw in over 8,000 attendees.
Their clients include executives from companies like
technology vendors, vertical information technology users,
as well as professionals from professional service
companies, the investment community and government
agencies.  For more information, please visit the website
at http://english.analysys.com.cn . 

    For more information, please contact: 

     Jessica Wang
     Analysys International
     Tel:   [phone] x394
     Fax:   [phone]
     Email: [e-mail] 

SOURCE  Analysys International