2007'02.11.Sun
Ogilvy Asia Pacific Named '2006 Network of the Year' by Media Magazine

December 21, 2006

Ogilvy Beijing Wins Top Honours: Ogilvy Beijing Named Office of the Year and Shenan Chuang Named Agency Head of the Year BEIJING, Dec. 20 /Xinhua-PRNewswire/ -- Ogilvy & Mather Asia Pacific dominated the agency honours in Media's 2006 Agency of the Year Awards. It won Network of the Year, the top prize in the award show, supported by its concurrent wins as Creative Agency of the Year (Ogilvy & Mather) and One-to- One Agency of the Year (OgilvyOne). Ogilvy & Mather Beijing also won Office of the Year while Ms. Shenan Chuang, Chairman/CEO Ogilvy & Mather Beijing and Vice-Chairman Ogilvy China, was named National Agency Head of the Year. "This is really a win for China," said Shenan Chuang, Chairman, Ogilvy Beijing. "This year we focused our efforts on raising the standard of creativity, effectiveness and integration within Ogilvy Beijing and that is reflected in this win. Additionally, we focused considerable energy on setting the industry standard through the establishment of the China 4A association, and it's really exciting for the industry in China as a whole, to see a China agency to be recognized by these awards." Ms Chuang's National Agency Head award marks the first time a woman or a candidate from China has won the award. "It's such an honour to receive this award, not only for China but for all the amazing women in the industry," said Chuang. "There are so many truly inspiring female leaders in Asia, and it's incredible to be counted among them." All in all, of the six Agency/Agency head awards, Ogilvy took top honours in four of the categories. It is our belief that in 12 years, no other agency has dominated these awards as we did last night. This year, the agency has been active in many fronts. Setting up Neo@Ogilvy, a digital media planning and buying business, and being recognized in international creative awards as a global, not just a regional, force are just two highlights. As demonstrated by its work on the Motorola business, Ogilvy partners with clients in a way that brings big ideas, implemented in all media. Motorola also won Client Brand of the Year and Client Marketer of the Year. About Ogilvy & Mather China Ogilvy China ( http://www.ogilvy.com.cn ) is the largest marketing communications network in China. It offers the full range of marketing communication disciplines including advertising, direct marketing, interactive media, database management, public relations, graphic design, and related marketing disciplines. As Brand Stewards, the agency works to leverage the brands of its clients by combining local know-how with a worldwide network, creating powerful campaigns that address local market needs while still reinforcing the same universal brand identity. Ogilvy & Mather integrates these communications disciplines using its proprietary 360 Degree Brand Stewardship process, which holds that every point of contact builds the brand. Ogilvy & Mather Worldwide ( http://www.ogilvy.com ) is one of the largest marketing communications network in the world, operating 497 offices in 125 countries. Ogilvy & Mather Worldwide is a member of WPP plc (Nasdaq: WPPGY), one of the world's leading advertising and communications services groups. For more information, please contact: Dalton Dorne Corporate Communications Ogilvy & Mather China, Beijing Tel: +86-10-8520-6535 Fax: +86-10-8520-6600 Email: dalton.dorne@ogilvy.com SOURCE Ogilvy China
PR
Post your Comment
広告
ブログ内検索
アーカイブ
カウンター