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2007'02.11.Sun
VeriSilicon and Chips&Media Announce a Strategic Partnership to Provide Advanced Multimedia Solutions for Consumer Devices
January 23, 2007


    SANTA CLARA, Calif. and SEOUL, South Korea, Jan. 23
/Xinhua-PRNewswire/ -- VeriSilicon Holdings Co., Ltd.
(VeriSilicon), a leading world class ASIC design foundry
and semiconductor IP provider, and Chips&Media, a
leading video IP and solution provider, today announced the
companies have entered into a strategic partnership to offer
combined Audio & Video solutions based on each other's
technology.  The new products will incorporate
best-in-class DSP solutions from VeriSilicon, for advanced
audio processing and ultra-low power scalable video
solutions from Chips&Media, as well as a complete
system software framework.

    Under the terms of the partnership, VeriSilicon will
add Chips&Media video offering to its IP and ASIC
platform portfolio, while Chips&Media will add ZSP(R)
to its silicon offerings.   

    Chips&Media provides a rich assortment of video
semiconductor IP targeted at a wide range of devices, from
cellular handsets to portable media players to next
generation DVD players.  Chips&Media video bundles
support a number of different video formats such as MPEG-2,
MPEG-4, H.264, and VC-1 with resolutions up to HD. 
 
    VeriSilicon's ZSP technology is an optimum choice for a
wide range of applications requiring high performance
processing at minimum power consumption. The G1 and G2
processor families have been adopted by many market leaders
and have contributed to market success of end devices
spanning from cellular handsets to portable audio players,
from IP Phones to digital still cameras, from DVDs to next
generation HD Set-Top-Boxes.
  
    "We are very happy to work with VeriSilicon to
proliferate our technology to a wider range of
customers," said Jesse Lim CEO of Chips&Media.
"By integrating our industry leading video IP and
VeriSilicon's popular ZSP architecture, we will be able to
offer best-in-class multimedia capabilities to a number of
new silicon products."

    "Our partnership with Chips&Media reflects
VeriSilicon's continuing effort to offer SoC customers
targeted application platform solutions for a given market
segment. Both companies not only bring leading
technologies, in terms of performance and power, for
consumer electronics but strong product roadmaps and system
expertise to help IC manufactures get to market quickly with
the highest competitive products," said Dr. Wayne Dai,
chairman, president, and CEO of VeriSilicon 

    About ZSP(R)

    ZSP is a family of licensable digital signal processing
(DSP) cores and solutions from VeriSilicon. With more than
50 customers worldwide, the ZSP processor architecture
enables customer innovation as the DSP of choice in many
key vertical markets including 3G wireless handsets,
multimedia and networked voice applications. The ZSP
portfolio offers two generations of architectures, G1 and
G2, with software compatible cores delivering performance
points that meet the cost, power and efficiency constraints
of today's SoC designs. A number of standard products are
also available for VoIP applications. ZSP Solution Partners
augment the technology with world-class software tools, EDA
modeling support and a large portfolio of application
software. ZSP customers include Broadcom, Marvell, IBM,
Renesas, Yamaha, Huawei, Datang, Murata, AVID and many
other world-class companies.  More information is available
at http://www.verisilicon.com .

    About VeriSilicon

    Founded in 2001, VeriSilicon Holdings Co., Ltd.
("VeriSilicon") is a fast growing silicon
solutions company providing products and services that
enable customers to meet their chip design objectives,
accelerate development programs and deliver market proven
silicon products -- on time and at lower cost. VeriSilicon
specialises in providing expert design services, market
leading licensable cores and platforms, industry standard
semiconductor IP and scalable ASIC turnkey services across
a broad range of application markets, including multimedia,
voice and wireless communications. VeriSilicon has an
extensive track record of accelerating customer ASIC
designs from initial specification to silicon, achieving
first silicon success -- on time and on spec -- and taking
customer silicon through to volume production, utilizing
its partner network of leading wafer foundries and
packaging and test companies in Asia Pacific and China.
With more than 150 highly skilled engineers and design
centers worldwide, VeriSili on's customers are able to
leverage a truly global design services company to support
their silicon projects and meet design and cost objectives.
VeriSilicon has design, operation and sales and support
offices in Santa Clara, California, Dallas, Texas, Shanghai
and Beijing, China, Taipei, Taiwan, Tokyo, Japan, Nice,
France and Seoul, Korea. In 2005, VeriSilicon was ranked
No.3 in Deloitte Technology Fast 50 China and No.6 in
Deloitte Technology Fast 500 Asia Pacific. VeriSilicon was
named one of the Red Herring's 100 Private Companies of
Asia and was also selected as one of EE Times 60 Emerging
Startups.  More information is available at
http://www.verisilicon.com .

    About Chips&Media

    Chips&Media, Inc. is a leading multi-standard video
codec solution provider, based in Seoul, Korea (Republic
of). Chips&Media's video codec technologies cover the
full line-up of video standards such as MPEG-2, MPEG-4,
DivX, Xvid, H.264, VC-1 from CIF to HD resolution. The
company has been providing its advanced ultra low power
multi-codec video IP's to top-tier semiconductor companies
based in U.S., Korea, Taiwan, China and Japan. More
information is available at http://www.chipsnmedia.com .   



    For more information, please contact:

    VeriSilicon:

     Federico Arcelli
     Corporate VP, WW Sales & Marketing
     TEL.   +33-4-93-18-73-47
     Email: federico.arcelli@verisilicon.com

    Chips&Media:

     Gus Ho Lee / Executive Director
     Chips&Media, Inc.
     TEL:   +82-2-568-3767 (Ext.202)
     Email: gus.lee@chipsnmedia.com


SOURCE  VeriSilicon Holdings Co., Ltd.
PR
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