2007'02.01.Thu
February 13, 2006

Entry Rate Accelerating
BEIJING, Feb. 13 /Xinhua-PRNewswire/ -- Xinhua China (OTC Bulletin Board: XHUA) the majority shareholder of the leading book distributor in China, reported today that it expects the number of titles entered into its Chapter One China(TM) system to exceed 10,000 before the end of February. The company also expects the number of titles available through the Chapter One system to continue increasing beyond that level in the near future. It said the rate of entry is accelerating and a wider variety of titles is being included. The only system of its kind in China, Chapter One China allows book retailers and others in the Chinese market to preview, through an on-line portal, titles they are considering stocking in their stores. Among the titles being entered are textbooks, engineering and technical volumes, literature, biographies, historical texts and other non-fiction. Titles in Chinese and other languages, most notably English, are increasingly available for preview through the system. Book buyers have the ability to search the database by title, author, publisher and ISBN code and review the first chapter of any title before making a buying decision, according to Xinhua China. Xianping Wang, president and CEO said, "The ability to preview volumes on-line before making purchases is particularly important in China because of the distances involved in some areas. Chapter One China will allow bookstores in even the farthest provinces to make buying decisions and stock titles that meet the needs of their specific customers with the same speed and efficiency available in major population centers. "Our ultimate goal is to make available for preview on the Chapter One China system every title available in the Chinese market. We have the capacity to do so and we are well on our way toward that goal," Wang added. Wang noted that Xinhua China expects the development of the Chapter One system to be a significant factor in the growth of its operating subsidiary, Xinhua Publications Circulation & Distribution Co., Ltd. "We expect to benefit from Chapter One in a variety of ways. We expect to reach agreements with many of the over 12,800 government-owned Xinhua bookstores, the thousands of independent bookstores and on-line booksellers under which we will provide access to the Chapter One system in return for certain order volume placed through Xinuha C & D. We will also provide them with the option to subscribe to the system for a modest annual fee." "The Chapter One system should also prove valuable to on-line booksellers. It will allow their customers to review excerpts before making a purchase -- the equivalent of browsing through a bookstore. The growth of on-line purchasing of books and other publications in China provides an additional opportunity to grow our business. On-line sales require fulfillment services. We are uniquely positioned to provide those services by shipping titles directly to consumers on a fee-for-service basis. The number of Internet users in China is projected to reach 600 million by the year 2010. Internet commerce potentially represents a major source of revenue and earnings for Xinhua China," Wang concluded. About Xinhua China Xinhua China Ltd. is a U.S. publicly traded holding company that, through one of its subsidiaries, Xinhua Publications Circulation & Distribution Co., Ltd., holds a national license for distribution of books and other publications in China. Xinhua China is involved in forming strategy, operating and financing for Xinhua C & D. Xinhua China also interfaces with the worldwide financial communities to inform them of the combined companies' goals and developments. For more information, please call Mr. Alex Helmel at 1-800-884-3864 ext. 17 or visit its website at http://www.xinhuachina.com.cn . Safe Harbor Statement This news release may include forward-looking statements within the meaning of section 27a of the UNITED STATES SECURITIES ACT of 1933, as amended, and section 21e of the UNITED STATES SECURITIES and EXCHANGE ACT of 1934, as amended, with respect to achieving corporate objectives, developing additional project interests, Xinhua China's analysis of opportunities in the acquisition and development of various project interests and certain other matters. These statements are made under the "safe harbor" provisions of the United States private securities litigation reform act of 1995 and involve risks and uncertainties, which could cause actual results to differ materially from those in the forward-looking statements contained herein. For further information, please contact: At Xinhua China Ltd.: Alex Helmel Investor Relations Tel: +1-604-681-3864 or +1-800-884-3864 Email: info@xinhuachina.com.cn At The Investor Relations Company: Woody Wallace or Michael Arneth Tel: +1-847-296-4200 Email: wwallace@tirc.com or marneth@tirc.com SOURCE Xinhua China Ltd.
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