SmartPay Launches "Lottery in Your Palm"

SmartPay Launches "Lottery in Your Palm"

June 28, 2006

Lottery Players Enjoy a Safer, Quicker and More Convenient way to Purchase Lottery Tickets

    GUANGDONG, China, June 28 /Xinhua-PRNewswire/ --
SmartPay Jieyin Ltd ("SmartPay") along with
partners China Unicom Guangdong ("UNICOM") and
Guangdong Kingold Telecommunications Co. Ltd.
("KINGOLD") announced the launch of "Lottery
in your Palm", a mobile lottery service for consumers
which allows for purchase, payment, prize award
announcements, and award information. The service is being
jointly developed by SmartPay, Unicom and Kingold. 

    Lotteries are widespread in China, with millions
playing regularly in the hopes to both strike it rich and
benefit the lottery agencies. This is especially true in
southern China. However, the logistical aspect of
traditional lottery transactions has restricted the lottery
business to a large extent due to the fact that consumers
are required to go to designated places to purchase and
watch the results at specific time. 

    By contrast, "Lottery in your Palm" saves
people from queuing in the street and allows users to
purchase the lottery anytime and anywhere. Moreover,
winning users do not need to worry about losing their
tickets or missing out on their prizes which ensure high
security and convenience for the users.

    "After sending a lottery ticket request by SMS to
the service number, 1680, the purchased sum is deducted
directly from user's registered SmartPay account and the
user has instant access to account information and the
latest lottery news. Furthermore, `Lottery in your Palm'
will send an SMS notice and credit the prize directly to
the user's account, providing real convenience and security
to lottery fans," said Greg Shen, SmartPay's President
and Chief Executive Officer. 

    "There is a huge potential market for `Lottery in
your Palm' and we can capitalize on this trend to quickly
capture the market and earn a profit," according to
officials from Unicom Guangdong. Unicom anticipates that
the revenue in the first three months after `Lottery in
your Palm's' launch will be at least RMB 1 million. 

    About China Unicom Guangdong

    China Unicom Guangdong was founded in 1994 as the
branch of China Unicom, one of the largest Mobile Operators
in China. 

    About SmartPay

    SmartPay was founded in 2002 as a corporate spinout
from Linktone Ltd, a leading Chinese provider of wireless
value-added services across mobile networks in China. 

    Building up on the existing financial infrastructure,
SmartPay enables individuals and merchants to securely and
conveniently send and receive money anytime anywhere via
the mobile phone. 

    SmartPay is led by an experienced management team,
strong investor base and a world-class Board of Directors.
Through the unique combination of our people, service and
technology, SmartPay has quickly become a leader in China's
Electronic Payment Market. We already work with over 25
Chinese banks and numerous merchants. Headquartered in
Shanghai, SmartPay also has regional offices in Beijing,
Guangdong, Jiangsu, Shandong, Zhejiang, Anhui, Chongqing,
Hebei, Liaoning.

    About Kingold: 

    Guangdong Kingold Telecommunications Co. Ltd was
founded in 1997 as part of Kingold Group, one of the first
foreign-invested enterprises approved by the Chinese
government. Anchored by the real estate industry and
oriented towards high potential industries, Kingold has in
its diversified field other investments in education,
cultural promotion, mass media, hospitality,
telecommunications, health & beauty, intelligent
integrated systems and eco-tourism.

    Kingold provides a comprehensive series of VAS
including SMS, IVR, MMS and WAP.

    For more information, please contact:

     Grace MA
     Public Relations
     Tel:   [phone] x160
     Fax:   [phone]
     Email: [e-mail]
 
SOURCE:  SmartPay Jieyin Ltd