Music Platform SellaBand and Heineken Host Unique Live-Event

Music Platform SellaBand and Heineken Host Unique Live-Event

November 22, 2006

    AMSTERDAM, Netherlands, Nov. 22 /Xinhua-PRNewswire/ --
SellaBand, the online music platform for unsigned artists,
and beer company Heineken will organise their first ever
live-concert, together: "Heineken Presents...SellaBand
in Concert." At this event, to be held on January 7 at
legendary live venue Paradiso in Amsterdam, NL, four
upcoming bands will get the opportunity to perform their
music live in concert. Among these acts will be special
guests Nemesea, the first ever group to raise $50,000
through crowdsourcing on SellaBand.
http://www.sellaband.com .

    Within three months after the launch of SellaBand,
Nemesea is the first ever band to record a full length
album, funded by their fans, the so called 'Believers'.
That's the unique thought behind the SellaBand concept. The
recorded songs will be available as free downloads on
http://www.sellaband.com and the artist and their Believers
will share in the revenues. 

    Support artists

    "Since day one it has been our goal to be more
than just a platform where artists and their fans can meet
and be in business together", said Johan Vosmeijer,
Managing Director of SellaBand. "We really want to do
things to further the careers of artists, offer them useful
tools. Organising live-shows is a strong way to support
upcoming bands. That's why we have been looking for an
established partner who can offer the right kind of
support. We are thrilled that Heineken has embraced
SellaBand and will work with us on hosting
live-concerts."

    Heineken and music

    Heineken feels that working with SellaBand is a nice
way to support new and upcoming artists. Says Heineken
Brand Manager Robert Bernink: "Music is one of our
prime sponsor platforms and we are always looking for new,
exciting concepts to work with. SellaBand felt like the
perfect match for the Heineken-brand." On top of major
events in the Dance-scene and HipHop-initiatives such as The
Hop and State Magazine, this concert with SellaBand ties in
with our own activities. We will open our network of
live-stages, so SellaBand can host shows there."

    Line up

    Next to Nemesea, three more acts will get the
opportunity to fly to Amsterdam and present themselves in
front of a live-audience on January 7,2007. 900 bands from
50 countries have already joined SellaBand since its launch
on August 15, 2006. The goal for these acts is to raise a
recording budget of $50,000. The top 3 in budget ranking on
December 5 on SellaBand, will be invited to perform at the
event. Tickets will not be for sale but are exclusively
reserved for the artists and their Believers. 

    About SellaBand

    In the first three months, over 5,000 people from 100
countries, have registered as 'Believers' on SellaBand,
raising already $200,000 in budget for upcoming artists.
The international appeal of this Dutch initiative, shines
through in the fact that fans from the Netherlands,
Belgium, Germany, France, United Kingdom, Italy, Sweden,
Portugal, Latvia, Canada and the United States have applied
for tickets for the Paradiso-show. Heineken
Presents...SellaBand in Concert, will also be aired live on
http://www.sellaband.com .

    For more information, please contact:

     Johan Vosmeijer 
     SellaBand
     Tel:   [phone]
     Email: [e-mail]

SOURCE  SellaBand