OMRON China Appoints New Managing Director

OMRON China Appoints New Managing Director

March 21, 2006

    BEIJING, March 21 /Xinhua-PRNewswire/ -- OMRON (China)
Co., Ltd. announced on March 21, 2006, the appointment of a
new managing director for its regional headquarters in
China.  Toshio Yamashita, formerly deputy managing director
at OMRON's China headquarters, has assumed the position. 

    OMRON revealed that it is experiencing a rapid growth
in China of its five main businesses, including Industrial
Automation, Electronic Components, Automotive Electronics,
Social Systems, and Healthcare equipment.  Prior to his new
role, Toshio Yamashita took various positions at OMRON,
including director of centralized purchasing, head of the
business reform office, as well as deputy general manager
for OMRON's China headquarters.  His extensive experience
is expected to help the company further accelerate the pace
of realizing the sales target of $1.33 billion in the
Chinese market by 2007. 

    Former managing director, Yasuhira Minagawa, took up
the leadership in 2002 and has since contributed greatly to
strengthening the function of OMRON's China division, and as
a result, OMRON China became one of OMRON's regional-level
headquarters in 2004.  Yasuhira Minagawa will officially
retire after the company's general shareholder meeting that
will be held in June 2006. 

    About OMRON

    Headquartered in Kyoto, Japan, OMRON Corporation is a
global leader in the field of automation.  Established in
1933 and headed by President and CEO Hisao Sakuta, OMRON
has more than 26,000 employees in over 35 countries working
to provide products and services to customers in a variety
of fields including industrial automation, electronic
components, social systems (ticket gate machines, ticket
vending machines, and traffic control), and healthcare. 

    OMRON's relationship with China dates back 30 years
ago.  OMRON established the first healthcare equipment
facility, OMRON (Dalian) Co., Ltd., in Dalian in 1991; in
1994, OMRON became the first Japanese electronics company
approved by the Chinese authorities to set up a local
investment company -- OMRON (China) Co., Ltd.; currently,
with approximately 8,000 employees, OMRON (China) Co., Ltd
has formed a comprehensive management system consisting of
R&D, design, manufacturing, logistics and centralized
purchasing, and has invested more than US$200 million in
China. 

    OMRON has come out with a "Gear Change"
strategy, i.e., investing an additional 30 billion JP yen
in China from 2004 to 2006, with the aim of growing its
revenue of China business to US$1.33 billion by 2007. 
While increasingly expanding its business, OMRON also
carries out activities promoting social business and social
responsibility.  For example, OMRON's China facilities make
efforts to employ the handicapped, with the target of
meeting or exceeding the country's statutory employment
proportion of handicapped people by March 2008.  In
addition, OMRON has donated RMB3 million to social welfare
institutions to promote participation of the handicapped in
the society.  As China continues rapid economic growth,
OMRON is pleased to cooperate with relevant Chinese
organizations for joint creation, further localization, and
contribution to China's prosperity. 
 
    For more information, please contact:

     Jia Wei
     OMRON (China) Co., Ltd.
     Tel:   [phone]
     Email: [e-mail]

    Resume of Toshio Yamashita:

    Current Position: managing director for OMRON (China)
Co., Ltd.

    Birth Date: November 28th, 1948

    Final Schooling: graduate from the Kagoshima
University's Engineering 
                     Department (March 1971)

    Work Record:

     April 1971 - join OMRON Tateisi Electronics Co. (now
OMRON Corporation)

     March 1998 - director of manufacture improvement for
manufacture 
                  headquarters of OMRON Corporation

     June 2001  - director of purchasing reform for
business headquarters in 
                  OMRON Corporation

     June 2002  - director of centralized purchasing for
business reform 
                  headquarter in OMRON Corporation

     March 2005 - head of business reform office in OMRON
(China) Co., Ltd.

     July 2005  - deputy managing director of OMRON (China)
Co., Ltd.

     March 2006 - managing director of OMRON (China) Co.,
Ltd.  Up to now 

    Hobbies: Chinese chess, and cuisine

SOURCE  OMRON (China) Co., Ltd.